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Broadway Storefront

New Haven, CT

Apicella + Bunton redesigned a storefront at 13 Broadway in New Haven. The design required a complete renovation of the storefront without altering the existing building envelope. Apicella + Bunton created a fresh, modern design for the new tenants by applying elements to the existing structure

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A black, anodized aluminum frame fits into the existing building opening and forms a three-dimensional composition that floats on the building’s facade. The three-foot deep frame projects both inward and outward, creating shelves for merchandise on the interior and canopies on the exterior.

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Lights recessed below the frame provide visual emphasis to the storefront, making it appear to float above the sidewalk. The result is a dynamic facade of projecting and recessed planes of glass and metal that create a unique identity for the store that enlivens the pedestrian experience along the city sidewalk.